Lagardère Travel Retail has opened its new ‘The Fashion Gallery’ concept in Vienna International Airport Shopping Plaza
Cambridge, UK, 11 March 2020 – BrightSign, LLC® , the global market leader in digital signage media players today announced that Lagardère Travel Retail has recently opened its new ‘The Fashion Gallery’ concept, an 800m² shop in Vienna International Airport Shopping Plaza Terminal 2 Departure under customs area.
To make this exceptional and magical, the customer wanted a special design covering an entire wall. TMM Trison had to make a thorough study of the surface to develop because of the complexity of its particular shape. The French and Spanish teams of the Group installed the largest LED wall in Europe at the entrance to The Fashion Gallery. TMM Trison studio is also able to accompany Lagardère Travel Retail and brands in adapting their content to this specific wall.
The video production was created and directed by our partner 3D Mapping Factory. The concept was to trigger an optical illusion by extending the existing boutique seamlessly onto the LED screen wall. Then magic occurs: Donnerbrunnen fountain appears and spills water on the travellers, and the audience embarks on a dazzling journey over Vienna’s iconic landmarks.
This 105 m² immersive installation takes the passenger experience to a whole new level.
Display Technology: Absen LED, Pitch 4
Installer: Trison and TMM Trison teams
Content : 3D Mapping Factory
Client/End User: Vienna International Airport
Video link here
For more information about BrightSign’s complete portfolio of digital signage products, visit http://www.brightsign.biz.
BrightSign LLC, the global market leader in digital signage media players, is headquartered in Los Gatos, California, with offices in Europe and Asia. BrightSign manufactures media players and provides free software and networking solutions for the commercial digital signage market worldwide, serving all vertical segments of the digital signage marketplace. From entry-level BrightSign LS players to BrightSign XT players offering state-of-the-art technology and unsurpassed performance, BrightSign’s products are known for their signature reliability, affordability, ease-of-use, and market-leading technology.
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Peter van der Sluijs
+44 1296 628180